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Research papers

Finger on the pulse

This paper presents results of the first year of The Pulse, the BBC Response Panel, which delivers a measure of appreciation for the BBC's TV, Radio and Online content.Methods used to collect the measures for each medium are reviewed and business...

Catalogue: Worldwide Multi Media Measurement 2006
Authors: Nick North, Sam Smith
Companies: GfK, British Broadcasting Corporation (BBC)
June 4, 2006
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Citation

North and Smith (2006a, June 04). Finger on the pulse. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/finger-on-the-pulse